Epson leads the ASEAN market as the number one brand within the large format printing market for 2022, according to global market intelligence provider International Data Corporation (IDC). This is a testament to Epson’s drive for quality and innovation amongst its peers in the market, making it the ideal partner for customers who require high-quality large-format printing solutions for a wide variety of applications and production needs.
According to the IDC Worldwide Quarterly Industrial Printer Tracker 2022 Q4, Epson’s large format printers successfully attained a 10 percent market share for large format printers with solvent, eco-solvent, and latex ink, 43 percent market share for textile large format printers, and 19 percent market share for large format graphic printers, all within the ASEAN region.
“Here at Epson, we are continuously innovating to provide solutions to meet our users’ every need,” said Tomohito Morikawa, Regional Director of Commercial and Industrial Products, Epson Southeast Asia. “The proprietary technology built into our large format printers exemplifies our commitment to printing excellence, enabling our products to meet the demands of our customers in a vast array of printing requirements and environments.”
The driving force behind Epson’s success is its continued dedication towards superior print technology, consistent print quality, and continued innovation in product development. Designed as a high-performance solution for small to medium-sized textile production, Epson’s latest SureColor SC-F6430/H allows users the freedom to create vibrant prints through the use of violet and orange dye sublimation inks. It also features Epson’s Integrated Ink Pack system, which boasts a 45 percent increase in ink capacity as compared to its predecessors.
The SureColor SC-V7000 UV Flatbed Signage Printer is Epson’s first UV flatbed large format printer, ensuring top-notch quality and color-consistent prints on a wide range of materials including wood, metal, and glass, empowering users with a wider range of application options. In line with Epson’s focus on sustainability, the SC-V7000 also uses GreenGuard Gold certified UV inks and meets recognized international standards for emissions.
Epson’s dedication to reliability and top-notch print quality has allowed it to maintain its leadership position within the ASEAN region. The development of patented technology such as the PrecisionCore and MicroTFP printheads facilitate high-speed and crisp printing to meet users’ every need, while its focus on digital textile printing technology allows users the benefits of cost savings, customization, and on-demand printing which also helps users minimize potential wastage.
As graphic demand increases post-pandemic, Epson continues to see growth opportunities across the ASEAN region. In line with its dedication to innovation, Epson will continue to drive its development of products that meet users’ evolving requirements, while maintaining the print quality and reliability that its products are known for.